Roseberys’ first Prints & Multiples auction of 2025 features standout works, including a signed and stamp-numbered Campbell’s Soup Can print by Andy Warhol. These iconic prints helped launch Warhol’s career and were the focus of his first exhibition at Ferus Gallery in Los Angeles.

Warhol famously cribbed familiar images from consumer culture and mass media, believing that art should be “for the mass of the American people.” When Andy Warhol first showcased Campbell’s Soup Cans in 1962, he arranged the canvases on shelves, mimicking the display of products in a supermarket aisle. At that time, Campbell’s offered 32 different soup varieties, and each of Warhol’s 32 canvases represented a distinct flavor.

For over two decades, Warhol claimed that his daily diet consisted of Kellogg’s Cornflakes for breakfast, followed by a lunch of Campbell’s soup and a sandwich. His loyalty to the brand was widely recognized, and by regularly consuming the soup, he was genuinely endorsing the very products he depicted in his artwork.

Although Campbell’s Soup Cans closely resemble the mass-produced advertisements that influenced Warhol, the pieces were actually hand-painted. The fleur-de-lis design bordering the bottom of each can was individually stamped. By meticulously recreating the same image across all 32 canvases, Warhol captured the repetitive and uniform nature of advertising, differentiating each work only by the soup variety displayed on the label.

In late 1962, soon after finishing Campbell’s Soup Cans, Warhol began using the photo-silkscreen technique. Originally developed for commercial purposes, this printmaking method became his trademark style, further aligning his artistic process with the techniques used in advertising.


The print in the sale was released by Factory Editions, a publishing company Warhol established in New York in 1967. Warhol worked with a team of designers and printers who assisted in the creation of new artwork. The Factory was responsible for producing some of Warhol’s most iconic print series, including Marilyn Monroe, Campbell’s Soup I and II, Flowers, and Cow.